http://www.localnewsinitiative.org/lni_org/sop_talk_summit_goals-attendee.cfm/lni_org/sop_talk_summit_goals-attendee.cfm

THE PRPD/LNI TALK SHOW BEST PRACTICES PROJECT

Talk Show Summit: "Beyond Hit or Miss: Building Better Talk Shows"

A national gathering of talk show producers, hosts and station PDs, convened to help identify and develop "next steps" for the Talk Show Best Practices Project.

Attendee Goals

To kick off the discussion, attendees were asked to share what they hoped the Talk Show Project could achieve. These are the goals they identified:

• A shared vocabulary - what we mean by words like:
• "Talk show"
• Host "opinion"
• Host "personality"
• A stronger sense of community among system peers
• Training
• Articulation of best practices
• Staffing information
• Role of Producer
• Hiring/Career path
• How to build audience
• Knowing what audience expects of us
• Standards/practices for partnerships
• How to do research - clearinghouse
• Learn how to measure impact
• How to measure success
• The right topic mix - national/local
• Aircheck standards for talk shows
• Promotion
• Dealing with topics that need repeated/continued coverage over time
• Awards/recognition for talk shows